Perfect is Overrated: The Power of Showing Up as Yourself

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I sat down Monday morning to create content and immediately started making excuses. “I need to get my nails done first.” “That new piece of decor hasn’t arrived yet—my desk won’t look aesthetic enough.” “Nothing in my closet feels exciting to wear.” Then I caught myself, laughed a little, and realized how ridiculous it all sounded.

I was holding myself back—not because of my nails, my desk, or my outfit, but because deep down, I felt like I had to show up perfectly to be worthy of being seen. And that’s just not true.

The truth? People don’t connect with perfect. In fact, perfect is kind of annoying. People connect with real. And the more we hide behind fake polished perfection, the more we rob ourselves (and our audience) of genuine connection. So today, I want to talk about why showing up as you are is not only enough—it’s actually the most powerful thing you can do.

Real Life, Real Magic: Permission to Be Yourself

Can we have a heart-to-heart for a minute? When you show up authentically online – it’s kind of like that moment when you finally let your best friend see your house without tidying up perfectly first. A little scary? Sure. But also incredibly freeing.

Think about those quiet moments in your day, when you’re taking that morning walk or scribbling notes for content ideas. Those real, unfiltered moments? They’re actually your superpower. They’re the stuff that makes people lean in and think, “Oh wait, she gets it.”

Here’s the funny thing about letting ourselves be truly seen: it’s not about having everything perfectly styled (though aesthetics are important). It’s about those real-life touches. Examples?

  • Rather than meticulously arranging your workspace before a shoot, let it hold evidence of your creative process – your favorite sweater draped over the chair and perhaps that second (or third) coffee of the day sitting amongst your planner notebook with a sticky note peeking out from between the pages.
  • Instead of having your planner closed and the cover showing, open your planner to a page that shows actual crossed-out items and arrows redirecting your day’s flow.
  • If you’re like me, you have to have your hair up in some way while working. So, instead of showing you working with your hair down and perfectly styled, throw it up in that trusted claw clip that’s been your companion through countless client calls and creative breakthroughs.

These details paint a picture not just of what you do, but how you move through your day with purpose and presence.

REAL MOMENTS BECOME MAGNETIC STORIES.

Because at the end of the day, being seen isn’t about crafting another perfectly curated highlight reel—it’s about creating those precious “me too” moments that make someone else feel less alone in their journey. It’s about standing in your truth and saying, sometimes quietly, sometimes boldly, “This is me—a beautiful work in progress, chasing dreams with a full heart and sometimes messy hair.”

In a world of carefully filtered facades, I’ve discovered something powerful: Your dream clients aren’t searching for another perfect reflection of what they think they should be. They’re looking for someone who understands the quiet courage it takes to show up authentically, someone who honors both the polished victories and the beautiful chaos of the everyday journey.

Your story—the way you move through your day, the small rituals that ground you, the honest moments between the highlight reels—these aren’t just random pieces of your life. When captured thoughtfully and intentionally, they create a genuine invitation for others to see themselves in your world. Because sometimes, the very things we think we need to hide—our processes, our real workspaces, our authentic ways of being—become exactly what someone else needs to see to feel understood.

In this world of carefully curated feeds, choosing authenticity isn’t just refreshing—it’s revolutionary. It’s a reminder that our journeys, with all their beautiful imperfections and unexpected turns, might be exactly the permission slip someone else needs to embrace their own path, their own truth, their own way of being seen.

© 2025 Kaitlyn marie cole